Kampeni hii ambayo imeanzishwa hivi karibuni inayo itwa Swim Suit For All ni kampeni ambayo ina hamasisha watu wa rika zote na uzito wowote kuvaa mavazi ya kuogelea/ufukweni bila kujisikia vibaya, imezoeleka wanao vaa mavazi ya ufukweni ni vijana na wale wembamba ambao wana semekana ndio huonekana sexy wakivaa, lakini kampeni hii inaonyesha ni jinsi gani wote tunaweza kuvaa na tukaonekana sexy.
“People think you lose your sex appeal as you get older — but that’s a myth; I’ve never felt sexier. I have two daughters and I’m so proud they get to see me looking sexy and confident in a bathing suit.”
“As a woman of color and curve model, I never imagined when I started modeling that I would be featured in the pages of Sports Illustrated. The #SwimSexy campaign is redefining standards of beauty and I’m proud to be a part of it. My hope is that this campaign connects with women and girls of all ages, body types, races, and backgrounds.”